Case overview
Parex, a construction chemicals manufacturer, approached Smarter Marketing to manage their marketing on an ongoing basis. The contract entailed full marketing support, advice and provision of regular communications materials, alongside PR, exhibitions materials management and various other marketing and communications support as required by the client.


The Brief
Full marketing support requirement undertaken on a monthly basis, including online, social media, graphic and digital design, alongside various other marketing and communications support. Smarter Marketing acted as the client’s extended marketing department.


Our Approach
Closely working with the client, through regular meetings and team get-togethers, we were able to interface as a seamless part of the client’s team. This enabled Smarter Marketing to provide full marketing and communications support without the company carrying the burden of a full inhouse marketing resource.